Business Design Centre

Event Partners


The Event Academy

Address: Unit 211   52 Upper Street   London   N1 0QH Telephone: 07703188686 Email: mail@lornearmstrong.com Website: www.eventacademy.com  

The Team
We are equally passionate about creating events and the industry that we belong to. We all work in it, we love the buzz and we crave the magic of live experiences.

However, above the events and the business we are totally passionate about making a positive difference to the careers and futures of our students. That’s why we set up the business and that’s what most of us have been doing one way or another for the past 20 years.

What’s our story?
In 2010, commuting up and down to London on packed trains every day, the four Founders began to have a series of heated conversations about the events industry (the sort of conversation that doesn’t amuse fellow passengers at 7am).

We questioned why event training is so poorly delivered and why students that come out the other side (even at degree level) take so long to get going – we were all running our own agencies at the time. We also questioned why our Government wasn’t properly recognising the events industry and its people for their contribution to society and the economy?

These questions started a serious itch that could only be scratched by each of us leaving our respective agencies and establishing our own event training business. Only then could we be certain to deliver work ready graduates for the industry and create meaningful careers for the students themselves. Only then could we enable students not only to become the best in the industry…but to become the industry itself. We could also give our fellow commuters a break.

Accreditation and Recognition
The first step to delivering the best training for students and for the industry was to get the highest and most respected accreditation possible. There is no better awarding body in our industry than the CIM. So we spent nearly two years earning the right to be their only accredited event training partner. It is vital for us, for future employers and for our students that they experience the most rigorous, thorough and practical learning experiences possible.

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